Website Design & Branding
- Strengthened Brand Impression
- Optimized Design
- Increased Conversions
Modern, AI-powered video security and safety in a single platform
Lumana delivers revolutionary safety to its clients with a cutting-edge, AI-powered video security platform. Lumana’s technology helps teams see critical events, better understand situations and quickly respond with precision. Lumana selected Baunfire as its partner to elevate the company website. Our teams collaborated to craft a more memorable brand impression, create a new brand identity and optimize the website for increased conversions.
Craft a memorable website that resonates with Lumana’s users
Lumana’s team wanted a website that conveys their unique personality and leaves a lasting impression. To strategize an approach, Baunfire engaged in collaborative workshops with Lumana to learn more about their business, aspirations, audience and competitors.
Overall, a light clean feel with minimal color usage
Baunfire embraced a sophisticated aesthetic, balancing light and dark elements with a user-friendly and visually-striking 80% light to 20% dark contrast ratio.
Timeless type to highlight the company’s history — and future
The website uses sans-serif typography to align with the brand. Hovers and micro animations boost the overall impression, and intentional animation highlights key content.