Website Design & Development
- UI/UX Design
- Art Direction
A reimagined brand and digital presence for the leader in AI
San Francisco-based artificial intelligence company, Instabase, is defining the next phase of computing by helping companies build, discover, and run business applications more seamlessly. Baunfire partnered with the leading tech company to reimagine the brand’s corporate website experience.
Engaging animations for the enterprise landscape
To provide a modernized, elevated web experience for Instabase’s forward-thinking audience, the company’s new corporate site utilizes playful animations and interactions to keep users engaged. Delightful motion is paired with simple copy to tell a more humanized brand story.
Humanizing enterprise AI with an inviting color palette
A new, inviting color palette was developed to support the contemporary visual language and approachable tone of voice for the reimagined Instabase brand.
Simple and elevated typography
The typography treatment across the new Instabase corporate website reflects the innovative technology company’s identity — intelligent, helpful, and friendly.